Saap Restaurant Chef- Finalist in James Beard Awards for Best Chef of the Northeast!

It's exciting when a client is nominated for such a prestigious award! Back in 2014 prior to the opening of Saap Restaurant, Pam Knights Communications worked with Steve, Nisachon (Rung) and Connor Morgan (pictured below) to create the Saap Restaurant logo, graphics, print materials and website.

Saap Restaurant is Vermont's first dining establishment to serve cuisine rooted in Thailand's northeastern region of Isaan; where Chef Nisachon Morgan's traditional Thai dishes have earned her national recognition. She has been selected as a finalist, representing Vermont, for the James Beard Award for Best Chef of the Northeast. Rung is up against 5 other finalists from Connecticut, Massachusetts, Maine, New Hampshire, and Rhode Island; all in contention for the prestigious award. See The Herald's article Randolph Chef Earns James Beard Accolades.

Steve, Nisachon and Connor Morgan of Saap Restaurant, Randolph VT

The Morgan's 80-seat restaurant is perched on a knoll overlooking the town of Randolph, and is located in the parlor level of the historic Kimball House, a restored 1887 "Queen Anne Victorian" mansion. It is also home to the White River Craft Center, the educational arts organization responsible for the extensive renovations.

Kimball House, home to Saap Restaurant, Randolph VT

As word continues to spread about Saap's traditional authentic Northern Thai cuisine featuring dishes primarily from the Isaan region of Thailand, Saap Restaurant has grown into a thriving business. According to Steve Morgan, business at the restaurant has increased significantly since news of the nomination has filtered out into the broader world. Thanks in part to well deserved publicity such as the WCAX segment, The Scrumptious Flavors of Saap: Randolph Thai Chef up for James Beard Award that aired on March 30, 2022.

The Morgans travel to Chicago for the James Beard Awards black-tie gala on June 13, 2022 where they will learn who takes the win for The Best Chef of the Northeast.

I know I'll be rooting for Rung and am proud to have worked with them to help build the Saap Restaurant brand.

Looking for a Technical Assistance Vendor? See what others have to say.

PKC is a registered technical assistance vendor for grantees looking for marketing assistance. Services include marketing assessments and plans, branding, copy writing, and digital and print development, as well as PR, special event development and promotion.

As a technical assistance vendor, Pam has assisted a number of businesses over the years and recently created a series of product labels and a website for Maple Hill Farm Barton Vermont. Partial funding was made possible through a matching Rural Business Development Grant through the Northern Community Investment Corporation. 

Maple Hill Farm Barton Vermont, a maple, Christmas tree and honey farm is owned by husband-wife team Nick and Stephanie Lussier. Here's what Stephanie had to say: 

"I received a referral from the Vermont Small Business Development Center for support with label design and business overview for Pam Knights Communications – among a few others. I did my due diligence and spoke with everyone, but Pam stood out to me immediately. Upon our first call, I knew she had already reviewed my existing website, visited my social media sites, and really knew something about Maple Hill Farm – Barton, Vermont LLC.  

From day one, Pam was always very responsive and timely in her work with me. She was thorough in her research and found me competitive prices for product labels. She helped coordinate the design and the work for her team. Things were done quickly and efficiently.  

When I applied for the Technical Assistance Grant, Pam was the person that immediately came to mind. The additional funding was integral for securing her for the website upgrades we needed to maintain competitive. I was also in the middle of work transitions, so my availability had great limitations. Pam seemed to always work around my schedule and support Maple Hill Farm in any way she could. She took charge of the website redesign and produced some high-quality content. This was further made evident to us when our customers noted that they found us by googling us. We’ve had numerous customers and business partners commend us on our website. This was Pam’s work, and we’re so grateful for all that she has done for us. I have already recommended her to people I know, and I will continue to do so."   

Nick (with Emma) and Stephanie Lussier. Be sure to take a look at their new website produced by PKC!

Over the years, Pam Knights has worked with a variety of small businesses throughout Vermont, New Hampshire and beyond. Her extensive experience in the fields of culinary, hospitality, conservation, and agritourism uniquely qualifies her to work with farms, food producers, inns, restaurants, and tourism businesses.  Pam has offices in Northfield and North Hero, Vermont and can be reached at or 802-485-7274.

Memoralizing the Spanish Flu- Wayside Restaurant featured on CBS Sunday Morning

Brian Zecchinelli, the Wayside Restaurant (a longtime client), and Rock of Ages were featured in Lessons from the 1918 Spanish Flu Epidemic by Emmy-award winning journalist Martha Teichner. The segment aired March 6, 2022 on CBS Sunday Morning with Jane Pauley. Quite an honor for little Vermont!

Back in 2017-2018, Brian and Karen Zecchinelli, owners of the Wayside Restaurant, worked with Rock of Ages to commission a 4-ton granite "Reflection Bench". The bench would serve as a memorial to commemorate the death of Brian's grandfather, Germinio Zecchinelli, and the other 50+ million worldwide who lost their lives during the 1918 Spanish Flu Pandemic.  Germinio was one of 200 victims from Barre, Vermont.

On October 26, 2018, the Zecchinellis had the monument installed on the grounds of Hope Cemetery in Barre. One-hundred years later, it now serves as a reminder of the impact the Spanish Flu had on the world.  

At the end of the CBS Sunday Morning segment, John Barry, the New York Times Best Selling Author of The Great Influenza: The Story of the Deadliest Pandemic in History, notes, "There will be another pandemic. If we allow the lessons that could be learned from this not to be learned, then we are really fools".

One of the only Spanish Flu memorials in the country, the "Reflection Bench" at Hope Cemetery is there to help us not forget, and to learn from our history.

You can visit the memorial at the historic Hope Cemetery in Barre, Vermont, the "Granite Capital of the World". Established in 1895, the 65-acre Hope Cemetery was designed and planned by the renowned landscape architect Edward P. Adams. When the Spanish Flu hit the area, many knew that death was imminent and designed their own tombstones. This tradition has carried on and nearly 75 percent of the tombstones found there were carved by the occupants of the graves they sit above.


Etched Italian Glass Bottles Filled with Pure Vermont Gold!

Looking for a unique and tasty gift for friends, family or corporate clients? Sweet Retreat Guesthouse and Sugarworks in Northfield, VT specializes in custom-etched bottles in a variety of shapes and sizes!

In their state-of-the-art sugarhouse, Sweet Retreat collects and boils sap from 4300 taps on their 200-acre hillside maple grove to produce their signature Pure Vermont Gold® maple syrup. Not only is it available in plastic jugs, but also in 250 and 500 ml Italian glass flasks or Basquaise-style bottles, as well as smaller 40 and 100 ml Basquaise bottles--perfect for wedding favors. To enhance the etching, the bottles are filled with Grade A Amber Color Rich Vermont maple syrup.

Sweet Retreat's skilled engraver can replicate most any design, from corporate logos, sports emblems, college seals, artwork, signatures or sayings. Screw caps are covered with gold foil and the bale top caps can be sealed in white, gold, red, green or blue sealing wax. They ship nationwide and can accommodate any size order from a single bottle to many for corporate giving or events.

A longtime client of Pam Knights Communications, we recently redid Sweet Retreat Guesthouse & Sugarworks website. To learn more about their sugaring operation, etched bottles, their show oxen, and private guesthouse on 400 acres, please take a look at

Garden & Food Author Ellen Ecker Ogden's Latest Book "The New Heirloom Garden" is Now Available!

Learn to grow fragrant heirloom flowers, flavorful fruits and the best tasting vegetables with easy to follow garden designs and recipes for cooks who love to garden.

A long time friend, colleague and client, Ellen Ecker Ogden is a leading authority on kitchen garden design, seed saving and heirloom varieties. She is also an accomplished cook and recipe developer. Through her online classes, garden club lectures, books, and newsletter, Ellen shares her knowledge and love for gardening and cooking.

The New Heirloom Garden features 12 historic theme garden designs, 60 recipes, and detailed resources and interviews and outstanding photographs. Get a taste of Ellen's expertise through this short yet informative video.

Working with Ellen over the years has been a pleasure. We recently updated her website where you can purchase an autographed copy of her new book, arrange for a garden consultation, and sign up for her newsletter, The Art of Growing Food. If you have an interest in gardening and cooking, you'll find the website full of interesting information.

"Ogden’s earthy sensibility is well conveyed in vivid color photographs. Perfect for cooks and gardeners alike, this useful look at vintage varieties puts a fresh shine on an old subject. ” – Publisher’s Weekly. Feb 2021

The Wayside Strives to be Vermont's Safest Restaurant

The Wayside Restaurant, Montpelier's iconic 102 year-old eatery serving Yankee Cooking at its Best since 1918, takes the safety of their staff and customers very seriously.

The Wayside Restaurant strives to be Vermont's safest restaurant everyday

In addition to offering curbside meal pickup and requiring masks when entering and exiting the restaurant, owners Brian and Karen Zecchinelli have installed touch-free door handles and stainless steel push plates, touchless hand sinks and hand dryers in the restrooms, and safely petitioned booths and tables, among other enhancements.

The Wayside uses various ventilation systems to filter and clean the air, and a "Victory" Electrostatic Sprayer Gun to clean and sterilize the restaurant on a daily basis.

To help reassure customers that safety is of utmost concern to the Wayside, we include information re: safety measures in the weekly ecampaigns we send out.

Learn more about the Wayside Restaurants efforts to be Vermont's safest restaurant everyday!