Marketing Consulting & Assessments

GETTING STARTED

To learn about “who” you are, what your business is about, and the scope of your marketing needs, Pam Knights meets with clients to get a feel for the business and to discuss a list of customized talking points that she prepares in advance of the meeting. If a client is outside of the Vermont-New Hampshire area, this can be done by email, phone and photos, on Skype, or travel can be arranged. Following an initial meeting, Pam writes up a summary and marketing assessment, marketing communications recommendations, and an estimated project-by-project budget. From there a work plan and timeline are prepared according to the client’s needs.

MARKETING CONSULTING – TECHNICAL ASSISTANCE

Pam Knights Communications also provides consulting and technical assistance for a number of organizations to include the Vermont Housing & Conservation Board, the Intervale Center, Northeast Organic Farming Association of Vermont (NOFA-VT), UVM Extension and the Vermont Small Business Development Center.

 

Photo courtesy of Paul Reynolds Photography

We are so thankful to have found Pam Knights to help move our business forward. We knew that our property had potential, but did not know how to get there. In addition to Pam designing a wonderful website, we came away with a much needed business plan. Through her knowledge of the industry, her common sense approach and guidance, Pam helped us to figure out our market and how to reach them. We are now solidly poised for the future as a lodging establishment. ”

Bill and Elaine Cashin, owners of Green Acres Cabins, Westmore, VT