Culinary & Hospitality Marketing
SPECIALIZING IN FOOD, FARMS, LODGING & TOURISM
Pam Knights began promoting the local food movement back in the early 1990s, long before it became fashionable. Her experience within culinary, hospitality and agricultural circles combined with more than 25 years of marketing experience, uniquely qualifies her to promote farms, restaurants, and lodging properties. As former director of public relations and special events for New England Culinary Institute, Pam worked to co-found the Vermont Fresh Network, with the goal of fostering communication between chefs and farmers. While managing communications for the Vermont Land Trust she was involved in conserving farm and forestland throughout the state. It was a logical next step to follow her passion and establish her own communications business (in 2000) with a focus on food, farms, lodging, and tourism.
Pam has extensive experience in creating and promoting special events such as culinary weekend programs, symposiums, harvest festivals, and cooking and craft classes. As a board member for the Vermont Farms Association, she understands Best Management Practices, and the growing importance of agritourism in farm diversification and its role in engaging locals and tourists with farms and local food.